The Marketing suite provides your organization with the ability to
manage and execute multi-media marketing campaigns. With the iMIS Marketing suite you can define and manage a
coordinated series of marketing tactics via postal mail, fax, and
e-mail; query contact, demographic, preference, and transaction data to
develop targeted marketing lists; enhance querying capabilities by
analyzing frequency, recency, and monetary amounts of recent
transactions; and perform targeted and measurable e-mail marketing.